
Strategic Planning Professional SPP - Khubar 25 May 2025
: 69Introduction:
Course Objectives:
Scientific Themes:
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Concepts and Foundations of Strategic Planning
- Definition and importance of strategic planning
- The difference between strategic and operational planning
- Components of strategic planning
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Internal and External Environment Analysis
- Utilizing analysis tools (SWOT, PESTEL)
- Evaluating available capabilities and resources
- Identifying success factors and influential elements
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Formulating Vision, Mission, and Values
- How to develop a clear vision for the future
- Crafting a mission that reflects the organization’s identity and goals
- Defining core values that guide the work
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Setting Strategic Goals and Creating Execution Plans
- SMART goals criteria
- Designing effective execution plans
- Resource allocation and priority setting
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Strategy Implementation and Management
- The role of leadership in strategy achievement
- Developing Key Performance Indicators (KPIs)
- Mechanisms for evaluation and adaptation to changes
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Innovation and Sustainability in Strategic Planning
- Integrating innovation into strategic plans
- Achieving sustainability in the business environment
- Future-thinking and data-driven decision-making
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Common Challenges in Strategic Planning and How to Address Them
- Barriers to strategy implementation
- Overcoming internal resistance
- Adapting to dynamic market changes
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